HP – Connected Music

Ensuring a brand presence at HP’s infamous Connected Music gigs

Project Description

Since 2013 we’ve worked with HP to create an impactful, end to end branding and theming at each of the six infamous HP Connected Music gigs.

Delivering subtle branding accents at some of London’s leading mid-scale music venues, we’ve worked to amplify HP Connected Music gigs with UK talent such as BRIT Award winner Ellie Goulding, British Breakthrough Act Bastille and, most recently Professor Green.

Working in a multitude of mediums from print, to merchandise to projection Wasserman has ensured that the branding is relevant to HP, as well as sympathetic to both the venue and the talent.